Wisconsin’s Competitive Health Insurance Market a National Leader

October 01, 2019

Data from the Henry J. Kaiser Family Foundation highlights Wisconsin as a leader in market competitiveness among health insurers.

The data analyzes the large group health insurance market and identifies the market share for the insurers with highest enrollment. Wisconsin is second only to New York in terms of lower market share, indicating a healthier level of competition. In 2018, insurer market share in Wisconsin was led by Quartz (21%), SSM (15%) and Anthem (15%). Additional research from the Urban Institute has highlighted the positive impact on access and premiums resulting from insurer competition in the exchange market.

“Market stability is consistently noted by our members as a top priority,” said Eric Borgerding, WHA president and CEO. “WHA will continue to advocate for policies like the bipartisan Wisconsin Healthcare Stability Plan that help keep premiums reasonable, and encourage insurers to remain and expand in the Wisconsin insurance marketplace.” (See more information on the Wisconsin Healthcare Stability Plan in the August 6 Valued Voice.)

For more information on this topic, contact WHA Vice President of Public Policy Lisa Ellinger.

This story originally appeared in the October 01, 2019 edition of WHA Newsletter